Ruchir Gupta is a multi-disciplinary designer working under the alias 'Mundane Everyday®', focusing on industrial and product design, design research, furniture design, and installation art. His work is an expression of his fascination with exploring new forms and media.

He believes we are products of our past – so we understand backwards and live forward. His vast and varied professional work experience, in a relatively short span of time, reflects this philosophy. He has worked on creating innovative design solutions for urban and rural target audiences for FMCG as well as localised brands, working with a wide range of materials.
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His personality – open-minded, receptive to both appreciation and disapproval, and interactive – finds expression in both his work and work ethic.